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Home Staging, What is it ?


Realtors don’t have an easy job when it comes to selling home in this competitive market in Los Angeles. Gone are the days when you could put your house on the market as it is and hope to sell it for top dollar. Today, whether you are selling a new construction, a remodel, or a home that is still being lived in, buyers expect a house to be in the most pristine condition possible.


In order to get top dollar in this real estate market, sellers need to create an emotional connection the second that potential buyers walk through the door. With all the competition out there today, there is a dramatic difference when walking into an “empty box” or a messy house as opposed to a beautifully put-together design that makes the buyer feel like they are at home.


Stagers are the realtor’s best tool to turn a house into a home and to make it the most aesthetically pleasing as possible so that the realtors have the best product to market. Professional home stagers are practiced in the art of preparing a home for sale.

Did You Know?


  • Staging is the #1 proven method of marketing your most valuable asset.


  • According to the National Association of Realtors (NAR), the average staging investment is between 1 and 3 percent of the home’s asking price, which generates a return of 8-10 percent.


  • Home staging is crucial for first impressions because most buyers form an opinion of a home within the first 7-10 seconds of arriving.


  • Staging helps homebuyers to visualize the potential of their future home by creating an emotional connection between them and your property.


  • 90% of homebuyers find their future home while looking on the internet, making photos of your staged home essential to the sales process.

First Impressions


As the real estate industry often stresses, the first impression is the key factor in selling your home.  Typically,” says Jan Van Horne of Coldwell Banker Burnet Realty in Eden Prairie, Minnesota, “a potential buyer has made up their mind ten seconds after they step in the front door.  They were already forming an opinion as they pulled into your driveway!” That really doesn’t leave too much room for fault.

“To achieve the greatest possible outcome,” Jan adds, “a home should always be presented at its best the first time around.”

The Investment

No longer is home staging a luxury. It’s an investment.

Our perfected and proven home staging process will sell your home faster, maximize potential offers, and reduce the stress of the selling process.

With UPstageLA, you can relax. Just take a look at our beautiful portfolio of work and excellent client feedback. They both attest to a proven track record of success and consistent customer satisfaction.

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